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Healthcare & Life Sciences

Bumrungrad International Hospital Mobile App

Building a comprehensive healthcare mobile app for Bumrungrad International Hospital, enabling patients to find doctors, book appointments, and access medical services across multiple languages.

Bumrungrad International Hospital
8 months
10 team members

Services Provided

Mobile DevelopmentUX/UI DesignSystem IntegrationMulti-language Support
Bumrungrad International Hospital Mobile App

The Challenge

Bumrungrad International Hospital needed a scalable mobile app that could serve their diverse international patient base, integrating doctor search, appointment booking, and emergency services, all while maintaining seamless brand consistency with their existing website.

Our Solution

We designed and developed a multilingual mobile app with comprehensive doctor search and filtering, appointment booking by specialty, emergency access, news and health content, and deep integration with Bumrungrad's existing systems.

Results

60%
Digital Bookings
Increase in online appointment bookings
4.7/5
Patient Satisfaction
App satisfaction rating from patient surveys
35%
International Users
Of app users are international patients

Project Overview

Bumrungrad International Hospital, one of Southeast Asia's most renowned private hospitals, partnered with us to create a mobile app that would serve their diverse patient base spanning dozens of nationalities and languages.

Our Approach

Our Approach

  1. Patient Journey Mapping: Extensive research into how local and international patients discover, book, and interact with hospital services
  2. Scalable Architecture: Designed for future expansion with additional features and language support
  3. Brand Integration: Seamless visual consistency with the existing Bumrungrad website and brand identity
  4. Accessibility: Built with accessibility standards for patients of all abilities

Key Features

Find a Doctor

  • Search and filter doctors across all specialties
  • View doctor profiles with qualifications, languages spoken, and schedules
  • Recently visited doctors for quick rebooking

Easy Bookings

  • Book appointments by specialty, doctor, or available time slot
  • Appointment type selection (in-person, telemedicine)
  • Appointment confirmation and reminders

Seamless Integration

  • Deep linking with the existing Bumrungrad website
  • Consistent brand experience across all touchpoints
  • Integration with hospital information systems

Connect with Users

  • Multiple contact pathways (forms, social media, call center)
  • Emergency services quick access
  • News and health articles from Bumrungrad physicians

Language Support

  • English and Thai at launch
  • Architecture designed for additional languages
  • Localized content and UI for international markets

Results

The Bumrungrad app significantly improved patient engagement:

  • 60% increase in online appointment bookings
  • 4.7/5 patient satisfaction rating
  • 35% of app users are international patients
  • Reduced call center volume for routine bookings
"The app has transformed how our patients interact with us. International patients especially appreciate the multilingual support and easy booking process."
Chief Digital Officer
Bumrungrad International Hospital

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